John M - Assure Studios

AI Ethics for Church Leaders

by John M | Mar 17, 2025 | Church

1. AI is a Tool, Not a Replacement AI can assist churches in many ways, but it should never replace human wisdom, spiritual discernment, or the guidance of the Holy Spirit. It can automate tasks like scheduling, managing emails, and processing donations, allowing...

What is a brand story?

by John M | Mar 2, 2025 | Digital Marketing

What is a Brand Story? (+ How to Write One with Examples & Template) What is a brand story? A brand story is more than just a marketing message—it’s the heart and soul of your business. It explains why your brand exists, who it serves, and how it...

What is a Unique Selling Point

by John M | Mar 2, 2025 | business basics

The Power of a Unique Selling Point: Stand Out in a Crowded Market In a world where countless businesses offer similar products and services, having a compelling differentiator is crucial. That’s why many entrepreneurs ask, “What is a unique selling point?”...

Exploring Different Digital Marketing Methods: Pros and Cons

by John M | Apr 26, 2023 | Digital Marketing

Exploring Different Digital Marketing Methods in 2025: Pros and Cons The marketing landscape is always evolving, and by 2025, businesses are more focused than ever on reaching audiences through effective online strategies. Many entrepreneurs still find...

Introducing PetPals: How Marketing Frameworks Work for Small Businesses

by John M | Mar 2, 2023 | Digital Marketing

Introducing PetPals: How Three Marketing Frameworks Work for Small Businesses Crafting effective marketing messages has never been more important for small business owners, especially in a world where online competition is fierce. By leveraging proven marketing...

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